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Press Release   •   Jun 14, 2016 10:18 BST

‘The Slob’ who leaves rubbish on the beach has been named the most annoying beachgoer globally, according to new research from travel website Expedia.co.uk.

The Expedia Flip Flop Study, which surveyed more than 11,000 travellers across 24 countries, has identified the types and traits of beachgoers that push our buttons, with those who leave rubbish on the beach voted the most unbearable by both Brits and globally (both 52%).

For Brits, not looking after your children and talking loudly are other big no-nos, meaning the ‘Inattentive Parents’ (38%) and ‘The Loud Mouth’ (46%) are found among their top three most annoying beachgoers.

Most annoying beachgoer

The Slob Who leaves rubbish on the beach 52% 52%
The Boozer Who drinks heavily 41% 36%
The Inattentive Parent Who has no control over their children 38% 48%
The Loud Mouth Who speaks loudly 36% 46%
The Encroacher Who sits too close 36% 31%
The DJ Who plays loud music 30% 33%
The Sand-flinger Who flicks sand 28% 30%
The Paparazzi Who photographs strangers 26% 24%
The Ogler Who openly stares at others 22% 18%
The Chair Hog Who places belongings on chairs early in the morning 20% 24%

Compared to other countries, Brits are the most annoyed in the world by ‘The Diner’ who brings a full meal to the beach (19%) – a figure substantially higher than countries such as Sweden (1%), Italy (2%) and Norway (2%) who don’t seem to mind.

The survey also examines characteristics such as ‘The Chair Hog’ who places belongings on beach chairs first thing in the morning, not to return until much later. This type causes much frustration particularly among the Austrians (36%), Dutch (34%) and Germans (34%), which interestingly goes against the British stereotype of ‘Germans’ laying out their beach towels on sun loungers. 

Notes to editors

The study was conducted on behalf of Expedia by Northstar, a globally integrated strategic insights consulting firm, between April 6-21, 2016. 11,115 adults from across 24 countries were questioned.

About Expedia

Expedia® is one of the world's leading full-service online travel agents offering access to hundreds of thousands of hotels including boutique hotels as well as major hotel brand names and access to over 400 airlines along with a wide selection of car hire and destination experiences. By combining choice with specialist tools to help refine these options, Expedia.co.uk helps travellers to find and create the trip that best matches their individual requirements. Now with the award-winning Expedia mobile app you can plan and book flights and hotels on the move. The Expedia app offers helpful tools to manage your trip including: airport terminal maps; hotel check out time and flight status notifications; maps to your hotel and a host of other features. Expedia.co.uk partners with loyalty programme Nectar in the UK enabling its customers to collect 200 Nectar points on flight only, hotel or car hire bookings and 1000 points on package purchases through www.expedia.co.uk.

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Expedia.co.uk is owned and operated by Expedia Inc.. The company delivers consumers value in leisure and business travel, drives incremental demand and direct bookings to travel suppliers, and provides advertisers the opportunity to reach a highly valuable audience of in-market travel consumers through Expedia Media Solutions. Expedia also powers bookings for some of the world's leading airlines and hotels, top consumer brands, high traffic websites, and thousands of active affiliates through Expedia(r) Affiliate Network. (NASDAQ: EXPE) For corporate and industry news and views, visit us at www.expediainc.com or follow us on Twitter @expediainc. Trademarks and logos are the property of their respective owners. (c) 2016 Expedia, Inc. All rights reserved. CST: 2029030-50

For more information, please contact Expedia Press Office on 0203 668 6910 or email at expediaukpress@thirdcity.co.uk

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