EXPEDIA.CO.UK NAMED TOP TWENTY BRAND BY THE MARKETING SOCIETY

EXPEDIA.CO.UK NAMED TOP TWENTY BRAND BY THE MARKETING SOCIETY

 London, 1^st December 2011: Expedia.co.uk, the UK’s leading travel booking site, was listed amongst the 20 top brands in The Marketing Society’s Brand of The Year awards making it the only online travel site to be included.

The annual award ceremony, which took place Old Billingsgate in London, saw Expedia shortlisted alongside leading household names such as Apple, Innocent, Fosters, Help for Heroes, British Airways, Jaguar Land Rover, London 2012, and even The Royal Family!More than 21,000 marketers and members of the public voted ultimately selecting John Lewis as the overall winner of the award.

Andrew Warner, Senior Marketing Director of Expedia EMEA says; “Expedia.co.ukis thrilled to have been recognised at this year’s Brand of the Year awards and we are proud that industry experts and consumers alike voted for us. In our recent campaigns we have highlighted the people behind the brandand it is a real testament to all of these people who are genuinely passionate about travel and creating the best experience possible for our customers.”

Earlier this year, in conjunction with the launch of the new ad campaign, Expedia.co.uk announced its commitment to working with its customers to create the best possible tools and solutions to introduce the future of travel.

“Receiving this accolade highlights the success of our focus on working closely with our customers to better address their needs. This philosophy runs throughout our business: it covers everything from working with our customers to identify the scenarios in our TV ads, to the design of our new ski holiday planning tools” added Warner

The full list of finalists is available at http://www.marketing-society.org.uk/.

-ENDS- 

For further press information, please contact the Expedia press officeteam:

Telephone: 0870 990 5427

Email: expediapressoffice@golinharris.com

 EDITORS NOTES:

 In 2011 Expedia has also been recognised at the following awards:

 Winner, Best Holiday Booking Website, Travolution Awards

• Winner Innovation in Travel Awardfor Expedia Hotel View, Globe Travel Awards
• Winner Favourite Online Booking Website, Globe Travel Awards
• Recognised as one of the UK ‘Favourite Travel Website’, Conde Nast Traveller Awards
• Winner, Best Flight Booking Siteand Best Hotel Booking Site British Travel Awards

About Expedia

With access to 145,000 hotels around the world (including boutique hotels as well as major hotel brand names),over 300 airlines along with specialist tools to help refine these choices, Expedia.co.uk helps travellers to find and create the trip that best matches their individual requirements. Expedia.co.uk partners with loyalty programme Nectar in the UK enabling its customers to collect 200 Nectar points on flight only, hotel or car hire bookings and 1000 points on package purchases through www.expedia.co.uk.

Expedia.co.uk is part of the Expedia Inc. brand portfolio. The company delivers consumers value in leisure and business travel, drives incremental demand and direct bookings to travel suppliers, and provides advertisers the opportunity to reach a highly valuable audience of in-market travel consumers through Expedia Media Solutions. Expedia also powers bookings for some of the world's leading airlines and hotels, top consumer brands, high traffic websites, and thousands of active affiliates through Expedia® Affiliate Network.

Expedia, Expedia.co.uk and the Airplane logo are trademarks or registered trademarks of Expedia, Inc. in the European Union and certain other jurisdictions. All other trademarks are property of their respective owners. © 2012 Expedia, Inc.